Interview with Sir Russell Coutts, Sail GP

Off the back of a successful debut season for SailGP, series co-founder Sir Russell Coutts talks plans for growth on and off the water, the ongoing battle to simplify sailing for television audiences and the need to tell..... Read more

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    The professionalisation of women's football

    Women want to take advantage of the FIFA World Cup 2019 to intensify their demands in their fight toward the professionalization of women’s football

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    A bright new era for the Paralympic Movement

    The International Paralympic Committee (IPC) have outlined its new four year strategic plan and a new brand identity to empower the future of the Paralympic movement.

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    The rise and rise of the ultra running industry

    The dramatic rise of Ulta-distance running events in recent years likely holds the answer to what drives people to push themselves further and further.

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    La Vuelta: a sporting event that sells Brand Spain like nobody else

    La Vuelta a España is a tour of force in the sporting event showing the world how to sell epic sport and socioeconomic value in 3 weeks of televised competition.

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    Interview: Federico Winer, Business development, retail & consumer industries, S...

    Interview with Federico Winer, Business Development, Retail and Consumer Industries for SAP on his career and the influence of technology on sport.

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    Lessons from the Cricket World Cup: Ticketing Strategy

    The managing director of the ICC Cricket World Cup 2019 shares his experience of devising a strategy to sell tickets for a major event, and how it can help drive the growth of a sp...

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    Time for Video: OTT and beyond

    Today, more consumers worldwide now pay for OTT video services than subscription television. the sports media economy must adapt to a new type of viewing.

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