The rise and rise of the ultra running industry

A standard full marathon is 26.2 miles and to complete one requires hard work and dedication, but what drives runners to go even further? The dramatic rise of Ulta-distance running events in recent years likely holds the..... Read more

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    The rise and rise of the ultra running industry

    The dramatic rise of Ulta-distance running events in recent years likely holds the answer to what drives people to push themselves further and further.

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