Why brands are finally taking notice of women’s football

  There are few sights like seeing Atlético Madrid’s Wanda Metropolitano stadium on a match day. The crisp green pitch sits quietly in the centre, beautifully framed by the rows of...

Entering any jobs market can be a scary prospect for students and graduates, with a myriad of potential paths to pursue. The sports world is no different. So, what do you need to k...

The focus for leaders and coaches within sport has shifted well beyond the X’s and the O’s, and even beyond accounting for the value of superior physical capabilities. Of course, t...

When the time comes for an athlete to make the hard decision to retire, they will be confronted with a very new challenge. The need to address the career opportunities open to them...

How Megatrends are redefining the industry by changing consumer behaviours. Sport is more than ever a lifestyle and one of the most important topics of the 21st century. But the wa...

‘Olympic sports urged to be less entitled, more business-like,’ ran the Washington Post’s headline in March relating to ASOIF’s far-reaching new report, ‘Future of Global Sport’. W...

Following the Eurosport owner’s takeover of Play Sports Group, Sameer Pabari, the Discovery senior vice president of content and business development who led the deal, reveals more...

FIFA have topped the annual #SportOnSocial – a report that ranks all 35 Olympic International Federations according to their performance on social media. As more people access and ...