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This week in GlobalSportsJobs' BRAZIL 3-SIXTYº series with adidas Group Blog , we meet Lavy Ohayon, one part of the adidas design team responsible for World Cup jerseys.
It is important that the shirts are not only striking, but also capture the national identity of each country. Sometimes to find this sort of inspiration is not easy, but it is Lavy's job to find that inspiration; it doesn't always appear in the first place you look...
Click here to find out more from Jurgen Rank and Christian Binger, the men responsible for the design of the German World Cup jersey.
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